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NEWS/TIPS/HINTS/TRICKS (Updated regularly - Check Back)

Mission: To guide authors through each of the steps, from idea to preparation, to reproduction, to marketing and distribution of your writing; showing you the best up-to-date alternatives for your unique project. You will learn where to put your strongest efforts for the best return, and pick and choose just the help you need for minimal expense.

EXPLAINING HOW TO WORK THROUGH THE WRITING TO PUBLISHING PROCESS
WE OFFER:

•  FREE and Low Cost information clarifying these writing to publishing processes.
•  See our Pathways to Publishing Chart and accompanying literature (on line soon),
•  Check back regularly, as additional updated information continues to become available.
We will continually update and elaborate our information here.
You may contact us to request a specific question be answered - we'll try to research and answer your questions and concerns.

Some of our Author's books are available on Amazon:

See the Kindle: a whole new way to buy and read your books - and SELL them too!  We can guide you through the process.

TIPS OF THE MONTH -
JUNE:
      1. Self-publishing is NOT self-publishing UNLESS YOU are the publisher.
Internet sites which offer so-called "self-publishing" options are really subsidy publishers, and their names are recognized by book buyers as such. They charge you, but use their own ISBN numbers, so they rae listed as publisher on all documentation.
    2. If there is future interest in your book rights, companies contact THE PUBLISHER, not the author, so you are out of the loop as author only. And some subsidy printing companies may charge you to get your book rights back. (They may say that the content of the book is always yours, BUT once they have done the layout and design of inside and cover, they consider themselves the OWNER of that. For your book to look the same you may have to purchase the graphics from the subsidy publisher before another publisher can reproduce your book.)
    3. You CAN become your own publisher - with your own company name and your own ISBN numbers to print on your books - less expensively than ever before. We can show you how. . .
Then you can have your own books printed and sell them for LARGER ROYALTIES than subsidy publshers pay. All the "extras" such as a listing on Amazon, selling options with leading distributors are available with our know-how, and cost you MUCH LESS when we help you do it yourself, or we do it for you.

REMEMBER TO CHECK BACK HERE . . .

As we are currently researching many of the Self-publishing companies on the internet, and will have an objective comparison chart and report in about a week. Since we are NOT one of those companies, and have no connections with them, we can be completely unbiased in our reviews. A good place to start.

So BOOKMARK us and check back soon!


ABOUT US

TS Com logo

Touchstone Communications
Three departments All Focused on Publishing Help

First and Foremost: We provide an unbiased look at all writers' options for getting their work published (through agents, publishers, and self-publishing options). To avoid the pitfalls, and make intelligent choices, check out our information. Our overview is FREE, and we are continually updating the site. Authors' options are continutally changing, as the internet and business of publishing evolves. We work to stay on top of the latest options - the pros and cons, and present them here. 

Outlines of "Things to Consider" and "What Should Be Done When" are in process and will be here for FREE. More detailed information will also be available soon. Bookmark our site and DO CHECK BACK. What you learn here may save you thousands of dollars, and hundreds of hours of aggravation

Currently we are not asking anyone to "sign up" or give us your information before we'll share with you.. We don't solicit our viewers. Peruse as you wish, take what information is helpful to you, and ask us any questions you'd like. We'll try to answer them.

Mission: To guide authors through each of the steps, from idea to preparation, to reproduction, to marketing and distribution of your writing; offering the best up-to-date alternatives for your unique project.

Goal for authors:
•  Obtain a clearer picture of your routes to publish.
•  Take only the portion of help you need from us, our basic literature and tips are FREE on this site,
•  Plus we will have some booklets with more detailed information available for a small fee soon.
•  Commission some one-on-one time for specific guidance as you need.

•  Pay for only the portion of help you get.
•  Keep all possible profit and commissions for yourself.


OUR WEB SITE SHOWS HOW TO WORK THROUGH THE WRITING TO PUBLISHING PROCESS
ON OUR WEB SITE WE OFFER:

•  FREE and Low Cost information clarifying these writing to publishing processes.
•  See our Pathways to Publishing Chart and accompanying literature (on line soon),
•  Check back regularly, as additional updated information continues to become available.
We will continually update and elaborate our information here.
You may contact us to request a specific question be answered - we'll try to research and answer your questions and concerns.

IF YOU DESIRE CONSULTATION HELP:
We WORK ONE-ON-ONE supporting you through the complex maze of:

•  Preparation,
•  Courting an agent or publisher and it's
•  Alternatives, (including custom-publishing: self, POD [print on demand],)
•  Reproduction, and
•  Marketing,
•  Distrubution and
•  Selling.
MOST IMPORTANT:
•  We take NO COMMISSION on your books reproduced.
•  Our help is charged by time only.
•  ALL POSSIBLE PROFIT IS YOURS,
•  ALL POSSIBLE CONTROL IS YOURS,
•  YOU ONLY PURCHASE THE PORTION OF GUIDANCE AND PRODUCTION HELP YOU NEED.

OUR DEPARTMENTS HELP YOU FOUR WAYS:

FIRST  •  Touchstone Consulting - One-on-one guidance for your book preparation (see below).
SECOND  •  Touchstone Graphics - Setup and design done for you (see below).
THIRD  •  Touchstone Press - Provides reproduction options, for books & promotional pieces (see below).
and also:
FOURTH  •  As Touchstone Consulting - help with DISTRIBUTION coaching, and
pathways to get your book listed to sell in bookstores, on the internet, and
show you options for distributors to fullfill orders. (see below)

Separate Departments allow you to contract with one, without having to commit to all parts of the process.
Thus, you can have much more control over your project than those who contract for the entire job with one company.

We serve as:  Director, Project Coach, Print Broker, Publisher, or all these, as suits you.

Qualifications:   Over 30 years in the print/publishing business, we have accumulated a wealth of knowledge of the process from start to finish, and have connections with all types of professionals involved, giving you an unprecidented ability to move through the process without undue stress. And we continually update the information available here, so you have the latest information.

Presentations:    May be requested - contact us. We have several presentations, and would be available to speak, to libraries and writing groups, for minimal costs. Our presentation could be a fund-raiser for your organization. Contact us.

Current PRESENTATION:  “Pathways to Publishing,”  for those interested in the process of custom printing and/or publishing.

Current Engagement:        "Pathways to Publishing" Presentation -
Columbia-Montour County Woman's Conference at Bloomsburg Univeristy, Bloomsburg, PA. March 29, 2008.
For more information see their web site: http://www.cmwomensconf.org/index.html



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Consultation
& Guidance

Touchstone Consulting       

Ideas to Plans - Inspiration to development

Consulting and Aid in the steps to:  Creation, organization and planning your book project;
• Samples of some books we’ve helped prepare, and design for maximum eye-appeal.

Currently offering a PRESENTATION,   “Pathways to Publishing,”  for those interested in the process of custom printing and/or publishing.
• Request presentation information
Promotional materials developed for your book marketing campaigns.

And THEN . . . while your project is in process . . . or afterwards
see Touchstone Consulting Again for help with marketing, promotion, and distribution of your books.


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Creative Image
& Design

Touchstone Graphics    

• Books
All types of graphic design available, and we'll work within your budget. We organize, edit, and typeset professional looking books, with stunning full color covers. Graphics created for your marketing campaign and promotional materials to better position your book project for distribution & sales.
• Samples of some books we’ve helped create & distribute.

• Graphics
Logos, brochures designs, web sites, and artwork, (including short animation for the web) are available . You get cost estimates before you commit. All estimates are free.
• Samples of brochures, web sites, book covers, etc. to help sell your books


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Printed Products
:
Books
brochures,
Flyers,
Letterhead,
Business Cards,
Envelopes,
Folders & Cards

Touchstone Press     

Reproduction Options - managed

Finding the best options for reproducing your project within your budget, whether simple or elaborate.
• We help preparing/printing/binding/finishing your publications.
• Book marketing campaign Promotional materials.
• Over 30 years experience in the print/publishing field.
• Extensive understanding of papers, card stock, press requirements, and varied output cababilities. The files we submit will be properly prepared, specifications accurately presented, and your work will come back looking professional.
• Many wholesale print facilities bid on book reproduction through Touchstone, so we are able to shop for best quality and price with your specific needs in mind.
• We present you with multiple options, creative unique suggestions, several comparison quotes, and make sure you consider all different aspects necessary for succes. • Our estimates are free.

Samples of some of our print projects.


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Consultation
& Guidance

Touchstone Consulting Again . . .     

Promotion, Distribution and Marketing Guidance

Consulting and Aiding in the steps to:
Marketing, Promotion & Distribution of your Books
• Samples of some books we’ve helped create & distribute.

Currently offering a PRESENTATION,
“Pathways to Publishing,”
for those interested in the process of custom printing and/or publishing.
• Our presentation chart.
• Promotional materials developed for your book marketing campaigns.

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IMPORTANT information if you are considering self-publishing your book:
YOU ARE NOT THE PUBLISHER UNLESS YOU PURCHASE YOUR ISBN NUMBER FROM R R BOWKER YOURSELF.

NOTE:
No matter what they imply, any company which provides you with one of their ISBN numbers is REALLY the publisher on record for your book. Any company that becomes interested in your book, will contact THE PUBLISHER, not the author. So additional editions, movie rights, foreign editions . . . all options are negotiated with the book PUBLISHER. Do read the fine print in any contract you consider. You may have to purchase back the rights to your own work, or share in the proceeds of spin-off works, unless you make sure that YOU are the books' PUBLISHER.

GROUND-BREAKING NEWS:

JUST RECENTLY R R BOWKER (the ONLY source for purchasing necessary ISBN numbers in the United States) began selling individual ISBN numbers. (Previously you had to purchase 10, even if you were only producting one or two books.) This is a significant change, and a profound benefit if you, the author, are interested in SELF-PUBLISHING.

If you are unsure what's best for you, and how to proceed, contact us. We can help you through the process, making the right choices for your specific needs.

  CONSIDER:
Getting an additional, different email address just for receiving research communications.
BECAUSE: Many web sites will ask you to register . . . give them your information. Some offer you free information (but first you must register). They all are collecting your information so they can send you emails later offering their services, maybe a special this month. . . etc. They may even sell this information to additional companies.
      If you (like me) are not interested in being deluged with advertising emails, then a separate email address allows you to not only FILTER OUT those emails, BUT you can ELIMINATE THAT ADDRESS later, and lose all those unwanted ads.
  CHOOSE A NAME that you'll remember is associated with the specific research you're doing. The name can help you remember this specific address's purpose. Check with your ineternet email provider about acquiring a second email address. (Most will allow you up to five different addresses, plus the option to go into your "administration" section and change them at will, AT NO EXTRA CHARGE). You can easily add a  new address - then come back and erase it later, and no longer want to hear from all those companies. Call your email provider for help, if you need, someone there should be able to talk you through the process.